The market for online learning is expected to increase by 350 billion by 2025. Let that sink in. People love video-based learning! As digital natives, it’s a great learning format for them.
Business owners love video learning too, especially when it comes to educational content on their brand. They prefer learning from the experts themselves over reading words on the screen.
The costs of creating video-based learning can be daunting so it’s important to realize the options that exist today to help make it happen. Right now, we’re going to discuss how to create a video-based online learning platform like Udemy.
Let’s get started!
How to Create a Solid eLearning Platform Like Udemy, Coursera, and so on?
- Identify What Problem You Want to Solve
- Identify Your Plan of Action
- Take Advantage of the Growing Online Learning Platform
Identify What Problem You Want to Solve
There are many ways to solve the problem of how to create a video-based online learning platform like Udemy. One way is to first identify what problem you want to solve. This can be done by having a vision and knowing your target market.
Have a Vision
Creating a video-based learning platform like Udemy can be a great way to provide reference material for students and professionals alike. However, as with any new project, it is important to have a clear vision for what you want your platform to achieve.
Decide what type of material you want to include on your platform. Will it be strictly educational videos, or will you include other content such as interviews or demonstrations?
Identify Your Market
Creating a video-based learning platform like Udemy is a great way to engage and educate your target market. But before you can start creating videos, you need to identify your market.
Who are you trying to reach? What are their needs and wants? What type of content will they find most useful?
Once you have a good understanding of your target market, you can start creating engaging and informative videos that will help them learn more about your products or services.
Identify Your Plan of Action
Once you know what you want to achieve, you need to create a plan of action. What steps do you need to take to reach your goals? Let’s tackle more of that below.
Create Your Business Strategy
What are the goals of your business? What does your business plan look like? How will you finance your business? These are important questions to answer when creating a business strategy for your new video-based learning platform.
Your business strategy will also need to include a financial plan. How much do you need to start your platform? How will you generate revenue? What are your expected expenses?
Creating a video-based learning platform can be a great way to earn an income online. But before you begin, make sure you have a solid business strategy in place. This will help you achieve your goals and build a successful platform.
Bring Together a Development Team
You can use a development team to help you with the process or you can do it all by yourself. There are pros and cons to both ways and it all comes down to what you feel most comfortable with.
If you use a development team, they can help you with the logistics and ensure that everything is set up correctly. However, this option can be more expensive. If you decide to go the DIY route, it may take longer to get everything up and running but it will be more cost-effective in the long run.
Should you decide to have a development team, they should include expertise in:
- video production
- eLearning platforms
- instructional design
Whichever way you decide to go, make sure to do your research and plan everything out ahead of time to avoid any headaches down the road.
Prepare Your Developmental Strategy
To create a video-based learning platform like Udemy, you’ll need to start by crafting a developmental strategy. This strategy should take into account your target audience, what type of content you’ll be offering, and how you’ll be delivering that content.
Once you have your strategy in place, you can begin to develop your platform. This will involve designing your user interface, building your video library, and creating any necessary supporting materials.
Define Your Technology Stack
When it comes to creating a video-based learning platform like Udemy, one of the most important first steps is to define your technology stack. This means taking a close look at the software and hardware you’ll need to create and deliver your courses.
Some key considerations for your technology stack include content delivery. Video encoding and streaming are also important as you’ll need a way to encode your videos and stream them to learners. E-commerce should be top as you’ll need a way to accept payment for your courses. Incorporate learning management, as you’ll need a system to manage your courses, learners, and progress.
Create Your Minimum Viable Product
This means creating a basic version of your platform that you can use to test the market and see if there is a demand for your product. To do this, you will need to create a landing page and a few basic course videos. Once you have your MVP, you can then start to build out your platform and add more features.
You can either film your courses yourself or outsource the filming to a professional. Once you have your videos, you will need to upload them to a video hosting platform like Vimeo or YouTube.
Review and Revise
Many features are necessary for a video-based learning platform like Udemy. However, before creating such a platform, it is important to first reference review, and revise what is already out there. This will help ensure that the platform created is unique and useful for users.
Some key features to consider when creating a video-based learning platform are:
- a user-friendly interface
- the ability to integrate
- the ability to search
- provide video lectures
Additionally, it is important to make sure that the platform is accessible on a variety of devices.
Take Advantage of the Growing Online Learning Platform
Now is the time to get in on the online learning platform market. With more and more people looking to learn online, there is a growing demand for platforms that cater to this need. By creating your online learning platform, you can take advantage of this market and help people learn in a way that is convenient for them.
There are many benefits to creating your platform, including the ability to reach a global audience, the ability to scale your business, and the ability to build a brand.
For more reads aside from building a platform for online education, visit our main blog.
